Plusnet Broadband Deals

Plusnet Broadband is part of the BT Group but operates independently from BT. Founded in 1997 as Force9 Internet, Plusnet evolved from offering dial-up internet to ADSL and full-fibre/SoGEA broadband services. Acquired by BT Group in 2007, Plusnet became a distinct brand, focusing on providing straightforward broadband and telecommunication services. 

You may be familiar with Plusnet’s advertising campaigns – they’re usually quite funny. Initially using the strapline “Good Honest Broadband from Yorkshire,” Plusnet later adopted the slogan “We’ll do you proud” in 2012, emphasising their commitment to customer service and satisfaction. 

In 2023 Plusnet rebranded to “That’s a Plus” which marked a shift in their marketing strategy, and most notably for customers in the perks and rewards that Plusnet offers. This rebranding campaign included a visually striking TV commercial titled “No Fluff,” featuring comedian David Earl as the voiceover artist. The campaign is part of a full brand refresh across TV, social media, direct mail, and the Plusnet website, with a focus on straightforward, no-nonsense broadband services.

Broadband Services and Customer Experience

Understanding Plusnet’s history offers a bit of insight into its current brand identity. Beginning as a dial-up service in 1997 and transitioning to ADSL broadband in 2000, Plusnet later expanded to fibre broadband, adapting to the increasing demand for faster internet. Today, Plusnet is recognised for its ultra-low latency (5-15 ms), enhancing experiences in gaming and HD video conferencing. Coupled with competitive pricing, flexible contracts, and a strong focus on customer service, environmental responsibility, and inclusivity. Although part of the BT Group, Plusnet stands out in the UK broadband market with its focus on genuine good value and outstanding no-frill full-fibre broadband.

Awards, Rewards and Perks of Plusnet Broadband

Plusnet is also renowned for its award-winning, UK-based support, ensuring a positive user experience. This is supplemented by the Plusnet Community online forum, which serves as an additional support and engagement platform.

If the awards don’t tempt you, new customers can benefit from a range of rewards, including a referral scheme for bill discounts and the Plusnet Protect antivirus package. The Plusnet Reward Card, available to new customers, is widely accepted in stores that support Mastercard.

The provider’s call packages, such as Evening & Weekend UK/Mobile calls, Unlimited UK & Mobile calls, and Anytime International calls, are designed with specific fair usage policies, catering to a variety of calling needs.

Plusnet’s commitment extends beyond just providing internet services. The company is dedicated to sustainable operations, actively working to reduce its carbon footprint. This reflects a strong sense of environmental responsibility.

Lastly, Plusnet demonstrates its inclusivity by offering features and services that accommodate users with disabilities, ensuring that its services are accessible to a broad spectrum of customers.